US bottled water brand establishes itself in the UK

A leading supplier of on-site purified drinking water system in the US is looking to expand its UK business.

Vero’s on-site drinking water purification and bottling process allows bars, restaurants, hotels and resorts to offer consistently great tasting water to their guests, while reducing their environmental impact and costs.

Based on sales volumes, compared to traditional bottled water, it’s possible to cut per-bottle costs by half.

Vero Water’s crisp, clean taste is possible thanks to the company’s Vero+ technology, which removes impurities, chemicals and imperfections with the Vero’s 5 stage filtration process.

Founder of Vero Water, David Deshe says, “We’re excited about the UK market, as our research shows bars, restaurants and hotels wish to provide pure, great tasting water at a low cost and without creating a large environmental footprint. This allows our customers to provide high-quality water at a lower price point than paid for traditional bottled water. This benefits the establishment and their customers, increasing profits as a result.”

Vero install their systems into customers’ existing water source, calibrate them, provide a complimentary set of branded bottles, proactively change filters and provide on-call service whenever needed. Crucially sales training for the establishments’ employees is also provided to maximise their return on investment and help increase profits.

The Vero + systems are available in different formats, making them ideally suited to different sizes of establishment and the monthly lease price for the Vero Water Bottling System is fixed, regardless of the total water dispensed. This means users can offer customer value added free refills and other benefits.

To prove it’s a good investment, Vero Water UK is offering a free trial to a limited number of suitable potential customers.

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